Odyssey Portals: Rethinking the Elizabeth Line.

The mission
Reimagine how advertising touchpoints come to life across the award-winning Elizabeth Line stations.

The idea
Enter the Odyssey — where the journey becomes the destination. We designed a series of panoramic digital canvases that can flex seamlessly: from bold multi-brand showcases, to full brand takeovers, to cultural content hubs that transform stations into living, breathing experiences.

The result
We won the pitch to revolutionise how media is seen, felt, and remembered on the Elizabeth Line. Soon, these portals will move from vision to reality — reshaping London’s daily commute into a stage for creativity and culture..

Agency collaboration: Pixel Artworks